May 23, 2011

Posted by in Insights, Products | 0 Comments

Priti Please

Priti Please

If you’ve ever searched for safe, beautiful, and eco-friendly nail polish, you have probably found that it’s not always easy to find. Kim D’Amato noticed this when she was pregnant. She had made a conscious effort to switch to organic foods and health products, yet hadn’t found nail care products that met these standards. In 2005, D’amato launched Priti NYC with one simple mission: “to support organic farmers and to decrease the amount of chemicals poisoning the earth- and it’s inhabitants-one manicure at a time.” A Sanskrit word, “priti” means, among other things, “with love, out of satisfaction, affection, attraction, and happy.”

The result is a beautiful line of polishes with names inspired by flowers. They are completely non-toxic, specifically avoiding carcinogenic ingredients found in many other nail polishes (and therefore are safe for everyone, including children and expectant mothers), 100% vegan, and not tested on animals. The line also includes a soy nail polish remover and a recycled glass nail file.

We’re excited about this beautiful line and think you will be too! Check it out here.


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